J.C. (Jim) Sheed
Director Spanbild Holdings Limited and Subsidiary Companies, Sime Darby Tractor Enterprises SDN BHD, Chairman of Stellar Recruitment Pty Limited, Australia.  Former Managing Director Hastings Deering (Australia) Limited and its subsidiary companies (Caterpillar Dealers in Queensland, Northern Territory, Papua New Guinea, new Caledonia and the Solomon Islands).
 
B.T. (Ben) Gough
M.Inst.D.
Grandson of the late Tracy T Gough, founder of Gough, Gough & Hamer Ltd.  Joint dealer principal for the Caterpillar dealership.  General Manager Strategic Development for the Gough Group.  Managing Director of Tailorspace Investments Limited.  Director of Tin Roof Properties Limited and Trustee of the Halberg Trust.

K.B. (Keith) Taylor
B.Sc. B.C.A. F.I.A. A.F.Inst.D.
Deputy Chairman Earthquake Commission, Director NZ Qualifications Authority, Government Superannuation Fund, Port Marlborough Limited, Reserve Bank of New Zealand and Southern Cross Medical Care Society.  Member Takeover Panel,  Former Managing Director, Tower Limited

K.G. (Keith) Sutton
BCA (Vic.)
Chairman Taranaki Investment Management Limited.  Director Aotearoa Fisheries Limited, Animal Health Board, Wellington International Airport Limited, Wool Partners International Limited and Sutton McCarthy Limited.  Former Chairman of the New Zealand Futures and Options Exchange Limited and former Member of the National Provident Fund Board.

D.J. (David) Faulkner 
BSc (Vic.), BE (Civil) (Canty.)
Director Brightwater Group Limited, Chairman Port Otago Limited. Former Managing Director Fulton Hogan Limited.

J.T. (Jamie) Gough 
M.Inst.D.
Great Grandson of the late Tracy T Gough, founder of Gough, Gough & Hamer Limited.  City Councillor of Christchurch City Council, Director of Vbase Limited, Asset and Marketing Manager of Hereford Holdings Limited, Member of the Fendalton/Waimairi Community Board, former member of the Christchurch Central City Business Association Board.

Group Chief Executive Officer
Karl Smith

General Manager - Strategic Development
Ben Gough

Chief Financial Officer
Howard Gant

General Manager - Equipment Group
Geoff McCabe

General Manager - Gough Transport Group
Glenn Stapleton

General Manager - Human Resources
June Penn

General Manager - Information Systems
Rick.Gibson@goughgroup.co.nz

General Manager - Gough Finance Ltd
Steve Byrne

General Manager - Gough Transport Solutions
David Jenkins

General Manager - Gough Materials Handling
Darren Allen

General Manager - Palfinger Australia
Herbert Ziegelbock

National Manager - Transport Group
Scott Holt

National Manager - Palfinger NZ
Duncan Phillips